Digipak Testing

Below are some testers go digipak ideas using some still images that i took whilst shooting the music video. 

1. I downloaded a digipak template from the internet - from discfactory.com 
We chose the 4 panel CD digpak template.

2. I then placed the .ai format into illustrator.
3. Initially there was more layers of text letting the user of the template know what lines are for what purposes - here i was learning more about how to use illustrator and the lines suggest different things.   

4. I then changed the colour scheme of the image to black and white. I tested this shot to see if it would work better than in colour. in the future I will testing the colour scheme by increasing the hue and saturation increasing the colour of her dress and so the overall colour scheme of the digital may be blue. I did this in photoshop; then imported it to illustrator. 

5. I edited the exposure and the gamma correction of the image in photoshop, this increased the brightness of the image. So the face of the woman on the image is brightened up and the rest o the image is also brighter. 

6. I then increased the depth of the blue on the image. This intensified the colour blue of the dress and also the surrounding location. I wanted the colour scheme to be predominantly blue. 

7. I then clicked the preset 'default' button and the image to the left appeared. This is when clicked 'high contrast blue filter'. This then changed the entire colouring and shading of the image. The blue of the dress turned to a bright white and this is the final effect that was applied on photoshop. 
8. I then used the rectangle lasso tool to create a square tat reached the blue line on the digipac template. The right clicked to crop to match the shape of the rectangle. This then fits the correct shape of the front cover of the digipak. This is what we have so far.

 

9. I then added the text to the bottom of the image and this states 'Night Drive Loneliness'. I have changed the colour of the 'Drive' on the dress. This is because I need the colour to be able to have been read clearly by the audience. I may in the future add colour back to the image or make the text on the front cover more bold.








10. I then added the 'Warner Bros' symbol from a website. I added this to the back cover for an idea of what the symbols and the digital will look like when completed. The writing is also blue to see the blue theme. 

11. This is another version of my digipak at the moment. I have flipped the front image and at the moment i am planning on having the inside being black and white then the outside being either the pink colour of the sunset or a blue colour and emphasising the dress in the images. I have also changed the colour of the text to white on the back cover instead of being blue because now it is clearer to the audience. 

Another digipak that i have tested with is similar to the edit above however u have increased the colour of blue in the highlights on the sunset picture instead of increasing the pinks and the red tone. 

12. In this image i have edited the top wide shot of the protagonist sitting on the fence in photoshop. I increased the hue to 6+ and then also charged the colour balance by increasing the blue and light blue tones. I also increased the yellow mid tones to equal out the blue highlights.

13. I have also changed the colour of the writing to white, therefore standing out to the audience against the cool lake at Fewston reservoir. I also added the album name on the front cover of the digipak and put it in the bottom right hand corner so that it stands out against the dark mud beach. I have edited the sunset image to cool blue tones instead of the pink, red tones that it was like before because i wanted the colour scheme of my digipak and the magazine cover to be blue tones. 

14. Here i am testing the colours of the spin of the digipak. I used the 'eyedropper' tool on illustrator to pick up the colours from the lake to match and then used these colours for the spin. At the moment (2/2/17) I ma leaning towards using the light pink. However, it would go with the conventions of the rest of my digipak and magazine to use the dark blue from the 'eyedropper' tool of the blue (velvet) dress. (Image above).

Choosing a font

 At the moment I have been using the font 'century' this was a default font. However, i have now come to the conclusion that the font 'century' does not fit with the conventions of my digipak, therefore I have been looking into a variation of fonts on the website 'Dafont'. 

From this website I have been testing out many different fonts, most of which have been sans-serif text because i feel that sans-serif fits the conventions. If I were to use a serif text then the rock part of the pop rock genre wouldn't be portrayed to the audience. Also i would like the text to be as clear as possible enabling the audience to be able to read the text clearly when they see the digipak and the magazine advertisement. 

Here I used the text 'poster' from dafont; this was the first text that i tested out, however, I feel that the text is too thin and if the audience would't be able to read the text from a far. This is the issue with a few of the texts that I have tested, such as the font 'yellowpeas'. (To the right). With this digipak I ma going against  the general conventions of 'Garbag's' usual designs however I am keeping to the conventions through the use of the dark colours and the female being on the front cover, representing femininity much like Shirley Manson. 

Above is another edit for a different digipak. I changed the inside of the digipak to being black and white and with the lyrics to the chorus of the song 'Night Drive Loneliness'. 

In the future I will be adding the Garbage logo in the right hand corner of the front cover to match the general conventions of Garbage's digipak's. They have the 'G' on the front of every cover. 

Below is the final edit of my digipak. Here, i have added the copy write text and the barcode as vectors in the bottom right corner of the back cover. I have put these is black because barcodes do not scan unless they are black. Have used the font Bangla Sangam NM after testing the font for the text for a long time i decided that it should be sans-serif and I've added the lyrics of the song 'My night Drive Loneliness' on the inside left hand side. the inside is black and white whereas the outside is bold and catches the audience's eye. This design will flow onto the magazine advertisement for continuity. 
 I have also got an image from the internet of 'Garbage's' logo and ungrouped the image to make it have a transparent background then added it to the top right corner of the digipak, this follows the general conventions of 'Garbage's' digipaks. 

This is the final edit of my digipak, here I have added the vector onto the spin and the band logo on the spin also. I have changed the text Pinera, this is simple and legible, this also continues onto the magazine advertisement. Then the colour blue is also a very strong theme in the cover of the digipak. I added a black colour of dar blue over the inside two images and then changed the opacity to 46%, this made the inside look like there is a filter and there is a blue tint to the inside. I also used th colour swatch tool and used the bright pink colour of the reservoir for the text of the song 'Night Drive Loneliness'.